Marketing Concept and Cases / Michael J Etzel. (Record no. 23563)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00319nam a2200133Ia 4500 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | EN |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 657 |
| Item number | ETZ |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Etzel, Michael J . |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Concept and Cases / Michael J Etzel. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | New Delhi : Tata McGraw Hill , |
| Year of publication | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 735 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Senior College | Central Library | Central Library | R7C10 | 10/11/2009 | 425.00 | 657/ETZ | 23233 | 21/07/2020 | Books | stock Verified on 6/5/2024 |