Hybridity, or the Cultural Logic of Globalization (Record no. 43794)

MARC details
000 -LEADER
fixed length control field 02374naaaa2200301uu 4500
001 - CONTROL NUMBER
control field https://directory.doabooks.org/handle/20.500.12854/28732
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number oapen_626979
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code 10.26530/oapen_626979
Terms of availability doi
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title English
042 ## - AUTHENTICATION CODE
Authentication code dc
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kraidy, Marwan
Relationship auth
245 10 - TITLE STATEMENT
Title Hybridity, or the Cultural Logic of Globalization
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Temple University Press
Date of publication, distribution, etc. 20060601
506 0# - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open Access
Source of term star
Standardized terminology for access restriction Unrestricted online access
520 ## - SUMMARY, ETC.
Summary, etc. The intermingling of people and media from different cultures is a communication-based phenomenon known as hybridity. Drawing on original research from Lebanon to Mexico and analyzing the use of the term in cultural and postcolonial studies (as well as the popular and business media), Marwan Kraidy offers readers a history of the idea and a set of prescriptions for its future use. Kraidy analyzes the use of the concept of cultural mixture from the first century A.D. to its present application in the academy and the commercial press. The book's case studies build an argument for understanding the importance of the dynamics of communication, uneven power relationships, and political economy as well as culture, in situations of hybridity. Kraidy suggests a new framework he developed to study cultural mixture—called critical transculturalism—which uses hybridity as its core concept, and provides a practical method for examining how media and communication work in international contexts.
540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE
Terms governing use and reproduction Creative Commons
Use and reproduction rights https://creativecommons.org/licenses/by-nc-nd/4.0/legalcode
Source of term cc
-- https://creativecommons.org/licenses/by-nc-nd/4.0/legalcode
546 ## - LANGUAGE NOTE
Language note English
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Media and Communications
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Cultural imperialism
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Globalization
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Hybridity
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Lebanon
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term United States
856 40 - ELECTRONIC LOCATION AND ACCESS
Host name www.oapen.org
Uniform Resource Identifier <a href="https://library.oapen.org/bitstream/20.500.12657/31581/1/626979.pdf">https://library.oapen.org/bitstream/20.500.12657/31581/1/626979.pdf</a>
Access status 0
Public note DOAB: download the publication
856 40 - ELECTRONIC LOCATION AND ACCESS
Host name www.oapen.org
Uniform Resource Identifier <a href="https://library.oapen.org/bitstream/20.500.12657/31581/1/626979.pdf">https://library.oapen.org/bitstream/20.500.12657/31581/1/626979.pdf</a>
Access status 0
Public note DOAB: download the publication
856 40 - ELECTRONIC LOCATION AND ACCESS
Host name www.oapen.org
Uniform Resource Identifier <a href="https://library.oapen.org/bitstream/20.500.12657/31581/1/626979.pdf">https://library.oapen.org/bitstream/20.500.12657/31581/1/626979.pdf</a>
Access status 0
Public note DOAB: download the publication
856 40 - ELECTRONIC LOCATION AND ACCESS
Host name www.oapen.org
Uniform Resource Identifier <a href="https://directory.doabooks.org/handle/20.500.12854/28732">https://directory.doabooks.org/handle/20.500.12854/28732</a>
Access status 0
Public note DOAB: description of the publication

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