Sin perder de vista. Reflexiones teóricas sobre comunicación visual, color y marca (Record no. 71662)

MARC details
000 -LEADER
fixed length control field 02000naaaa2200361uu 4500
001 - CONTROL NUMBER
control field https://directory.doabooks.org/handle/20.500.12854/59407
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220220065141.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number /doi.org/10.21501/9789588943367
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789588943367
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code https://doi.org/10.21501/9789588943367
Terms of availability doi
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title Spanish
042 ## - AUTHENTICATION CODE
Authentication code dc
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Edwin Andrés Sepúlveda Cardona
Relationship auth
245 10 - TITLE STATEMENT
Title Sin perder de vista. Reflexiones teóricas sobre comunicación visual, color y marca
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 1 electronic resource (73 p.)
506 0# - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open Access
Source of term star
Standardized terminology for access restriction Unrestricted online access
520 ## - SUMMARY, ETC.
Summary, etc. este libro presenta conceptos relacionados con color, comunicación, marca y cómo estos se conectan en una perspectiva social académica. En el recorrido de su contenido, diferentes autores exponen sus saberes relacionándolos con la comunicación entorno a la estructuración visual de las marcas. Estos temas son analizados por académicos que explican desde diferentes posturas y reflexiones los fenómenos de comunicación visual y la importancia que tiene para los estudiantes y profesionales de disciplinas afines a la publicidad, la comunicación y el diseño.
540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE
Terms governing use and reproduction Creative Commons
Use and reproduction rights https://creativecommons.org/licenses/by-nc-nd/4.0/
Source of term cc
-- https://creativecommons.org/licenses/by-nc-nd/4.0/
546 ## - LANGUAGE NOTE
Language note Spanish
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Brand
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Design
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Visual comunication
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Publicity
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Colour
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Jaime Alberto Orozco-Toro
Relationship auth
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rafael Vargas-Cano
Relationship auth
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Claudia Inés Vélez-Ochoa
Relationship auth
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Jaime Eduardo Alzate Sanz
Relationship auth
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Omar Muñoz-Sánchez
Relationship auth
856 40 - ELECTRONIC LOCATION AND ACCESS
Host name www.oapen.org
Uniform Resource Identifier <a href="https://www.funlam.edu.co/uploads/fondoeditorial/374_Sin_perder_de_vista.pdf">https://www.funlam.edu.co/uploads/fondoeditorial/374_Sin_perder_de_vista.pdf</a>
Access status 0
Public note DOAB: download the publication
856 40 - ELECTRONIC LOCATION AND ACCESS
Host name www.oapen.org
Uniform Resource Identifier <a href="https://directory.doabooks.org/handle/20.500.12854/59407">https://directory.doabooks.org/handle/20.500.12854/59407</a>
Access status 0
Public note DOAB: description of the publication

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