Marketing Strategies of the Horticultural Production Chain (Record no. 81572)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03206naaaa2200961uu 4500 |
| 001 - CONTROL NUMBER | |
| control field | https://directory.doabooks.org/handle/20.500.12854/68506 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220220103356.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | books978-3-0365-0403-2 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783036504025 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783036504032 |
| 024 7# - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 10.3390/books978-3-0365-0403-2 |
| Terms of availability | doi |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | KJC |
| Source | bicssc |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Palma, Marco A. |
| Relationship | edt |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing Strategies of the Horticultural Production Chain |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Basel, Switzerland |
| Name of publisher, distributor, etc. | MDPI - Multidisciplinary Digital Publishing Institute |
| Date of publication, distribution, etc. | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 electronic resource (150 p.) |
| 506 0# - RESTRICTIONS ON ACCESS NOTE | |
| Terms governing access | Open Access |
| Source of term | star |
| Standardized terminology for access restriction | Unrestricted online access |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This book consists of a series of articles that present novel trends in horticulture marketing and some of the key supply chain management issues for the horticulture industry across a wide range of geographical regions. |
| 540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE | |
| Terms governing use and reproduction | Creative Commons |
| Use and reproduction rights | https://creativecommons.org/licenses/by/4.0/ |
| Source of term | cc |
| -- | https://creativecommons.org/licenses/by/4.0/ |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business strategy |
| Source of heading or term | bicssc |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | relationship marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | social-media marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | new-media marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | green industry |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | qualitative |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | garden center |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | nursery |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | landscape |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Acer rubrum |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Taxodium distichum |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Vitex agnus-castus |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | gain |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | loss |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | landscape establishment |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | tree establishment |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | food loss |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | sustainability |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | food supply chain |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | food security |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | loss management |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | productivity |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Keywords: food security |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | horticulture |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | tomato |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | postharvest loss |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | food loss and waste |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | private food policy and standards |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | destination of loss |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | price consciousness |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | visual attention |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | in-store signage |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ornamental plants |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | conjoint analysis |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | smallholders |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | farm production diversity |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | food consumption diversity |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | seasonal food consumption |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Tanzania |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ornamental horticulture businesses |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | nurseries |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | garden centers |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | landscape businesses |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | social media |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | marketing costs |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | export performance |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | ARDL bound test cointegration |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Ethiopia |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | postharvest |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | post-harvest |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Pacific |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | municipal market |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | road-side market |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Honiara |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Guadalcanal |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Malaita |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Palma, Marco A. |
| Relationship | oth |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.oapen.org |
| Uniform Resource Identifier | <a href="https://mdpi.com/books/pdfview/book/3526">https://mdpi.com/books/pdfview/book/3526</a> |
| Access status | 0 |
| Public note | DOAB: download the publication |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.oapen.org |
| Uniform Resource Identifier | <a href="https://directory.doabooks.org/handle/20.500.12854/68506">https://directory.doabooks.org/handle/20.500.12854/68506</a> |
| Access status | 0 |
| Public note | DOAB: description of the publication |
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