| 000 | 03448naaaa2200457uu 4500 | ||
|---|---|---|---|
| 001 | https://directory.doabooks.org/handle/20.500.12854/37009 | ||
| 020 | _aOAPEN_1006684 | ||
| 020 | _a9783732993543; 9783732993642 | ||
| 024 | 7 |
_a10.26530/OAPEN_1006684 _cdoi |
|
| 041 | 0 | _aGerman | |
| 042 | _adc | ||
| 072 | 7 |
_aCFG _2bicssc |
|
| 072 | 7 |
_aGT _2bicssc |
|
| 100 | 1 |
_aHolste, Alexander _4auth |
|
| 245 | 1 | 0 | _aSemiotische Effizienz interfachlicher Sprache-Bild-Textsorten : Schreibprozesse bei Pflichtenheften technischer Ausschreibungen |
| 260 |
_aBerlin _bFrank & Timme _c2019 |
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| 300 | _a1 electronic resource (488 p.) | ||
| 506 | 0 |
_aOpen Access _2star _fUnrestricted online access |
|
| 520 | _aCommunicative efficiency can be measured with conventions. Besides linguistic means, pictures and diagrams are also an expression of such conventions. In the practice of technical editing, this refers to multimodal text types with technical language elements, photographs, technical drawings, various types of diagrams, etc. Alexander Holste uses the example of the text type specification sheet to show how an inter-disciplinary team of engineers, lawyers, business economists, etc. negotiates these conventions. The different, technically justified ideas of the text type conventions, especially with regard to the choice of multimodal means of expression, become clearly apparent. Requirement specifications are created in the context of the tendering of public contracts by public authorities. Since such contracts represent an important field of work for the companies involved, the efficient design of the specifications is highly relevant from a business management point of view. Alexander Holste, Dr. phil., studied German as well as business administration in Essen and Turin and headed the technical editorial department of a public transport company before he started teaching professional and scientific writing at the University of Duisburg-Essen in 2009, especially for engineering scientists. His research interests lie in the fields of semiotics, text linguistics, technical communication and writing didactics. | ||
| 540 |
_aCreative Commons _fby-nc-nd/4.0/ _2cc _4http://creativecommons.org/licenses/by-nc-nd/4.0/ |
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| 546 | _aGerman | ||
| 650 | 7 |
_aSemantics, discourse analysis, etc _2bicssc |
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| 650 | 7 |
_aInterdisciplinary studies _2bicssc |
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| 653 | _acommunication | ||
| 653 | _asemiotics | ||
| 653 | _aefficiency | ||
| 653 | _acommunicative efficiency | ||
| 653 | _asemiotic efficiency | ||
| 653 | _aLanguage-image-text types | ||
| 653 | _aLanguage-image-text varieties | ||
| 653 | _atextual design | ||
| 653 | _atechnical editing | ||
| 653 | _atechnical writing | ||
| 653 | _atechnical tendering, technical tenders | ||
| 653 | _atext type requirement specification | ||
| 653 | _atext type conventions | ||
| 856 | 4 | 0 |
_awww.oapen.org _uhttps://library.oapen.org/bitstream/20.500.12657/23468/1/Holste_Semiotische_Effizienz.pdf _70 _zDOAB: download the publication |
| 856 | 4 | 0 |
_awww.oapen.org _uhttps://library.oapen.org/bitstream/20.500.12657/23468/1/Holste_Semiotische_Effizienz.pdf _70 _zDOAB: download the publication |
| 856 | 4 | 0 |
_awww.oapen.org _uhttps://library.oapen.org/bitstream/20.500.12657/23468/1/Holste_Semiotische_Effizienz.pdf _70 _zDOAB: download the publication |
| 856 | 4 | 0 |
_awww.oapen.org _uhttps://directory.doabooks.org/handle/20.500.12854/37009 _70 _zDOAB: description of the publication |
| 999 |
_c56377 _d56377 |
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