000 03448naaaa2200457uu 4500
001 https://directory.doabooks.org/handle/20.500.12854/37009
020 _aOAPEN_1006684
020 _a9783732993543; 9783732993642
024 7 _a10.26530/OAPEN_1006684
_cdoi
041 0 _aGerman
042 _adc
072 7 _aCFG
_2bicssc
072 7 _aGT
_2bicssc
100 1 _aHolste, Alexander
_4auth
245 1 0 _aSemiotische Effizienz interfachlicher Sprache-Bild-Textsorten : Schreibprozesse bei Pflichtenheften technischer Ausschreibungen
260 _aBerlin
_bFrank & Timme
_c2019
300 _a1 electronic resource (488 p.)
506 0 _aOpen Access
_2star
_fUnrestricted online access
520 _aCommunicative efficiency can be measured with conventions. Besides linguistic means, pictures and diagrams are also an expression of such conventions. In the practice of technical editing, this refers to multimodal text types with technical language elements, photographs, technical drawings, various types of diagrams, etc. Alexander Holste uses the example of the text type specification sheet to show how an inter-disciplinary team of engineers, lawyers, business economists, etc. negotiates these conventions. The different, technically justified ideas of the text type conventions, especially with regard to the choice of multimodal means of expression, become clearly apparent. Requirement specifications are created in the context of the tendering of public contracts by public authorities. Since such contracts represent an important field of work for the companies involved, the efficient design of the specifications is highly relevant from a business management point of view. Alexander Holste, Dr. phil., studied German as well as business administration in Essen and Turin and headed the technical editorial department of a public transport company before he started teaching professional and scientific writing at the University of Duisburg-Essen in 2009, especially for engineering scientists. His research interests lie in the fields of semiotics, text linguistics, technical communication and writing didactics.
540 _aCreative Commons
_fby-nc-nd/4.0/
_2cc
_4http://creativecommons.org/licenses/by-nc-nd/4.0/
546 _aGerman
650 7 _aSemantics, discourse analysis, etc
_2bicssc
650 7 _aInterdisciplinary studies
_2bicssc
653 _acommunication
653 _asemiotics
653 _aefficiency
653 _acommunicative efficiency
653 _asemiotic efficiency
653 _aLanguage-image-text types
653 _aLanguage-image-text varieties
653 _atextual design
653 _atechnical editing
653 _atechnical writing
653 _atechnical tendering, technical tenders
653 _atext type requirement specification
653 _atext type conventions
856 4 0 _awww.oapen.org
_uhttps://library.oapen.org/bitstream/20.500.12657/23468/1/Holste_Semiotische_Effizienz.pdf
_70
_zDOAB: download the publication
856 4 0 _awww.oapen.org
_uhttps://library.oapen.org/bitstream/20.500.12657/23468/1/Holste_Semiotische_Effizienz.pdf
_70
_zDOAB: download the publication
856 4 0 _awww.oapen.org
_uhttps://library.oapen.org/bitstream/20.500.12657/23468/1/Holste_Semiotische_Effizienz.pdf
_70
_zDOAB: download the publication
856 4 0 _awww.oapen.org
_uhttps://directory.doabooks.org/handle/20.500.12854/37009
_70
_zDOAB: description of the publication
999 _c56377
_d56377