000 02605naaaa2200361uu 4500
001 https://directory.doabooks.org/handle/20.500.12854/29774
020 _aht.258
020 _a9789522223395;9789522229885
024 7 _a10.21435/ht.258
_cdoi
041 0 _aFinnish
042 _adc
072 7 _aKNT
_2bicssc
072 7 _aKNTD
_2bicssc
100 1 _aHellman, Heikki
_4auth
245 1 0 _aKoko illan ilo? Kolmoskanava ja television kaupallistuminen Suomessa
260 _aHelsinki
_bFinnish Literature Society / SKS
_c2012
300 _a1 electronic resource (432 p.)
506 0 _aOpen Access
_2star
_fUnrestricted online access
520 _a“Channel Three will entertain you when television gets too serious”, the new entrant in Finland’s broadcast television announced proudly at its launch in 1986. Channel Three was the first fully commercial television channel in the Nordic countries, founded and owned by a group of odd bedfellows: the public broadcaster YLE, its long standing commercial companion MTV and a growing electronics giant Nokia. The plans to start a commercial TV station were first severely opposed by leading politicians, but it was finally approved as a means to fight back international satellite channels and the efforts of major newspaper companies to enter the television market. Drawing from media policy studies and based on archive documents, contemporary media coverage and interviews of the main actors, the book provides a thorough analysis of the stages of Channel Three, indicating how it, despite its short lifespan, contributed profoundly to the commercialization and marketization of television in Finland.
540 _aCreative Commons
_fhttps://creativecommons.org/licenses/by-nc-nd/4.0/
_2cc
_4https://creativecommons.org/licenses/by-nc-nd/4.0/
546 _aFinnish
650 7 _aMedia, information & communication industries
_2bicssc
650 7 _aRadio & television industry
_2bicssc
653 _amedia
653 _atv-companies
653 _acommunication policy
653 _acommercial tv
653 _atv
856 4 0 _awww.oapen.org
_uhttps://library.oapen.org/bitstream/20.500.12657/30883/1/641490.pdf
_70
_zDOAB: download the publication
856 4 0 _awww.oapen.org
_uhttps://library.oapen.org/bitstream/20.500.12657/30883/1/641490.pdf
_70
_zDOAB: download the publication
856 4 0 _awww.oapen.org
_uhttps://library.oapen.org/bitstream/20.500.12657/30883/1/641490.pdf
_70
_zDOAB: download the publication
856 4 0 _awww.oapen.org
_uhttps://directory.doabooks.org/handle/20.500.12854/29774
_70
_zDOAB: description of the publication
999 _c58708
_d58708