Performance Measurement im Einzelhandel : Multiperspektivische Diskussion zur Implementierung und Verwendung von Erfolgskennzahlen auf der operativen Einzelhandelsebene (Record no. 55162)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03157naaaa2200577uu 4500 |
| 001 - CONTROL NUMBER | |
| control field | https://directory.doabooks.org/handle/20.500.12854/38348 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-3-653-06896-2 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783653961744;9783631672839 |
| 024 7# - OTHER STANDARD IDENTIFIER | |
| Standard number or code | 10.3726/978-3-653-06896-2 |
| Terms of availability | doi |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | German |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | dc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | GPH |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | KFC |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | KJB |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | KJMV5 |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | KJMV9 |
| Source | bicssc |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | UB |
| Source | bicssc |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Harrauer, Verena |
| Relationship | auth |
| 245 10 - TITLE STATEMENT | |
| Title | Performance Measurement im Einzelhandel : Multiperspektivische Diskussion zur Implementierung und Verwendung von Erfolgskennzahlen auf der operativen Einzelhandelsebene |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Bern |
| Name of publisher, distributor, etc. | Peter Lang International Academic Publishing Group |
| Date of publication, distribution, etc. | 20160429 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 electronic resource (405 p.) |
| 506 0# - RESTRICTIONS ON ACCESS NOTE | |
| Terms governing access | Open Access |
| Source of term | star |
| Standardized terminology for access restriction | Unrestricted online access |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Die Ausgestaltung von Performance Measurement orientiert sich an branchenspezifischen Charakteristika. Mit Hilfe eines Mixed-Methods-Ansatzes zeigt die Autorin für den Einzelhandel, welche Erfolgskennzahlen relevant sind. Der Fokus liegt auf der Verwendung von Performance-Kennzahlen auf der Filialebene. Die Ausgangsbasis der Analyse bildet ein Literaturüberblick, der die kennzahlenorientierte Handelsmarketingforschung der letzten 50 Jahre beleuchtet. Problemzentrierte Leitfadeninterviews mit Handelsmanagern aus dem US-amerikanischen und deutschsprachigen Raum zeigen Unterschiede im Verständnis der Konzeption. Eine Face-to-Face-Befragung von Managern sowie ein conjoint-analytischer Ansatz präsentieren Relevanz und Nützlichkeit von Handelskennzahlen im Alltag. |
| 540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE | |
| Terms governing use and reproduction | Creative Commons |
| Use and reproduction rights | https://creativecommons.org/licenses/by/4.0/legalcode |
| Source of term | cc |
| -- | https://creativecommons.org/licenses/by/4.0/legalcode |
| 546 ## - LANGUAGE NOTE | |
| Language note | German |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Data analysis: general |
| Source of heading or term | bicssc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Accounting |
| Source of heading or term | bicssc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business studies: general |
| Source of heading or term | bicssc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Production & quality control management |
| Source of heading or term | bicssc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Distribution & warehousing management |
| Source of heading or term | bicssc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Information technology: general issues |
| Source of heading or term | bicssc |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Controlling |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Dezentralisierung |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Diskussion |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Einzelhandel |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Einzelhandelsebene |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Erfolgskennzahlen |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Harrauer |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Implementierung |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Kundenorientierung |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Measurement |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Multiperspektivische |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | operativen |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Performance |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Performancekennzahlen |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Verwendung |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.oapen.org |
| Uniform Resource Identifier | <a href="https://library.oapen.org/bitstream/20.500.12657/27252/1/1002761.pdf">https://library.oapen.org/bitstream/20.500.12657/27252/1/1002761.pdf</a> |
| Access status | 0 |
| Public note | DOAB: download the publication |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.oapen.org |
| Uniform Resource Identifier | <a href="https://library.oapen.org/bitstream/20.500.12657/27252/1/1002761.pdf">https://library.oapen.org/bitstream/20.500.12657/27252/1/1002761.pdf</a> |
| Access status | 0 |
| Public note | DOAB: download the publication |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.oapen.org |
| Uniform Resource Identifier | <a href="https://library.oapen.org/bitstream/20.500.12657/27252/1/1002761.pdf">https://library.oapen.org/bitstream/20.500.12657/27252/1/1002761.pdf</a> |
| Access status | 0 |
| Public note | DOAB: download the publication |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Host name | www.oapen.org |
| Uniform Resource Identifier | <a href="https://directory.doabooks.org/handle/20.500.12854/38348">https://directory.doabooks.org/handle/20.500.12854/38348</a> |
| Access status | 0 |
| Public note | DOAB: description of the publication |
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